Chipotle
With so many delicious ingredients to chose from, what’s wrong with being extra? Chipotle is creating a dramatic telenovela series where being extra is preferred.
Trailer Pre-roll
In-Store Posters
![](https://freight.cargo.site/t/original/i/74636583e7272ab07cd4e939767f6e3bcb086510efd31ae5809b78debc0ea02a/indoor-Poster-mockup.jpg)
![](https://freight.cargo.site/t/original/i/42327396e4252fccb6edd34c1e41e858f07eed2f105ed1860717eee8372cf395/Posters2.jpg)
![](https://freight.cargo.site/t/original/i/99b498ad1127eb76cb780d188e7fadabe7fd1538e0452a6640cdf7467f9e6854/Posters3.jpg)
![](https://freight.cargo.site/t/original/i/70e6cfe1e7df0e024717b3d1c6ef59acc4f531f169ad6621cc0510342c3d9445/Posters.jpg)
Packaging
Paper cups? Pass. Instead, purchase limited-edition reusable cups based off the Telenovela.
![](https://freight.cargo.site/t/original/i/43531f45e2e612d0e3f739d7c9378eda350ff11ad611ca7c14d9d5c16a3bea15/packaging-comparison.jpg)
![](https://freight.cargo.site/t/original/i/6bdc53cf9fe0ae09f28a35a4c084f3d73d35617b30a8e8d9d34cb40b19052fba/Chipotle-cups-weee.jpg)
Social
Whenever a new episode drops, all extras are free! All you have to do is say the magic words.
*Episode 4’s phrase for the day*
![](https://freight.cargo.site/t/original/i/ce306d7e99fe3c23a1cd1586bfed583fc504b2a79157afd32b174a601809690a/Subs.jpg)
Copywriter • Itzel Guzman
Copywriter • Sam Faktorow
Photographer • Alex Pinzon